Who’s the No. 1 name in football?

When it comes to merchandise sales: Super Bowl champion Tom Brady.

According to the NFLPA Top 50 Player sales list, based on total sales of all officially licensed NFL player merchandise from March-November 2018 — the most updated survey available — Brady ranks ahead of  everyone.

Two Falcons — Julio Jones (24) and Matt Ryan (50) — are among the players included in the list of NFL player-branded merchandise sold from online and traditional retail outlets as reported by more than 70 NFL Players Association licensees.

Licensed product categories include men’s, women’s and youth game jerseys and T-shirts; player murals; collectible figures; matted and framed photos; bobbleheads; drinkware; calendars; puzzles; and holiday ornaments.

The top 10 top-selling NFL players are  (along with other notables):

1. Tom Brady, QB, Patriots
2. Dak Prescott, QB, Cowboys 
3. Saquon Barkley, RB, Giants 
4. Ezekiel Elliott, RB, Cowboys 
5. Aaron Rodgers, QB, Packers 
6. Carson Wentz, QB, Eagles 
7. Patrick Mahomes II, QB, Chiefs 
8. Antonio Brown, WR, Steelers 
9. Dashaun Watson, QB, Texans 
10. Khalil Mack, DE, Bears
19. Alvin Kamara, RB, Saints
23. Todd Gurley, RB, Rams
24. Julio Jones, WR, Falcons
37. Cameron Newton, QB, Panthers
38. Matthew Stafford, QB, Lions
50. Matt Ryan, QB, Falcons

About the Author

Keep Reading

Atlanta Falcons left guard Matthew Bergeron was injured in the loss to the Patriots last week and will not play against the Indianapolis Colts on Sunday in Berlin. (Hyosub Shin/AJC)

Credit: HYOSUB SHIN / AJC

Featured

Travelers walk around the baggage claim in the South Terminal at Hartsfield-Jackson Atlanta International Airport on Thursday, Nov. 6, 2025. Atlanta is among the airports where the FAA will reduce flights due to the shutdown, and airports are facing a shortage of air traffic controllers. 
(Miguel Martinez/ AJC)

Credit: Miguel Martinez-Jimenez