Atlanta gearing up for three marquee sports events

The bids have been won. Now the even harder work begins.

After going 3-for-3 in bids to host marquee sporting events over the next few years — the College Football Playoff national championship game in January 2018, the Super Bowl in February 2019 and the Final Four in April 2020 — Atlanta sports and hospitality officials are assembling organizations to plan and manage the events locally.

Carl Adkins, long-time general manager of the Georgia Dome, has been tapped to serve as executive director of the local host committees for both the college-football title game and the Final Four. He’ll begin working full time on the football game on Sept. 1. After those duties are wrapped up in early 2018, he’ll shift to the college basketball Final Four.