The Atlanta Braves unveiled the Los Bravos jersey and merchandise line on Tuesday afternoon.
The Los Bravos line is part of the Braves’ effort along with Atlanta’s Latino community to promote season-long in-language advertising and community programs. The campaign will feature past and present Latino Braves players.
The Braves are expected to wear the Los Bravos logo uniforms on Sept. 17 to honor Hispanic Heritage Month.
The Braves also announced La Mejor— the official broadcast partner of Los Bravos — will broadcast every Sunday game in Spanish. The Braves are also partnered with El Patron, Telemundo and Univision.
Below is a video of the jersey reveal.