Soon-to-be first daughter Ivanka Trump is coming under fire for mixing business and politics.

After her appearance on "60 Minutes" last weekend, Trump's brand sent out a message to reporters, urging them to mention the bracelet she was wearing, which costs $10,800, according to The New York Times. Katie Rosman, a style reporter for the Times, grabbed a screenshot of the email.

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"This notification was sent by a well-intentioned marketing employee at one of our companies who was following customary protocol, and who, like many of us, is still making adjustments post-election," Abigail Klem, president of Trump's brand, told the Times. "We are proactively discussing new policies and procedures with all of our partners going forward."

Brands often send memos to journalists after award shows, but some are questioning whether it is ethical for Trump to use politics to boost her business. Similar concerns emerged after her speech at the Republican National Convention, when the dress she wore sold out the next day after her brand urged Twitter followers to "shop Ivanka's look."

– The Cox Media Group National Content Desk contributed to this report.

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