AT&T just made its unlimited plan even better.
In February, AT&T lowered the price of its unlimited mobile data plan by $10 to $90 per month and this week, the telecommunications giant announced that its new Unlimited Plus plan will also include a free HBO subscription.
"Our customers want wireless entertainment on their terms, and we're going to deliver," David Christopher, AT&T chief marketing officer, said in a news release.
With the new plan, both new and existing customers can indulge in award-winning shows such as Game of Thrones, Big Little Lies, VEEP and several more.
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HBO Now — the independent HBO app for people who want to pay for the content on its own — costs $15 per month.
As part of AT&T’s Unlimited Plus plan, customers will also get a $25 monthly video credit toward one of AT&T’s video services (AT&T U-Verse, DirecTV or DirecTV Now), making the plan “unprecedented in the market,” according to the news release.
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Here’s how the new wireless plan’s inclusion of HBO will benefit customers:
- If you're already paying for HBO through either of the three aforementioned AT&T video services , you will also get in on the action — and for no additional charge.
- If you subscribe to one of the three AT&T video services but don't pay for HBO, you'll automatically gain access to the premium channels.
- If you don't subscribe to any of AT&T's video services, you can still access HBO content through both the HBO Go and DIRECTV NOW apps.
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Here’s how many HBO channels each video service gets you, according to Tech Crunch:
- U-Verse: 14 HBO channels
- DirecTV: 10, including East and West coast feeds of HBO, HBO2, HBO Family, HBO Comedy, Latino, Signature, Zone, and On Demand
- DirecTV Now: Three, including HBO, HBO East and HBO Family
On top of the new perks, AT&T’s Unlimited Plus plan includes unlimited data, talk, text and 10 GB of Wi-Fi tethering per smartphone — and you can connect a tablet or other devices, too.
According to the news release, speeds may slow down after 22 GB of data usage per line.
The new offer rolls out Thursday, April 6.
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