Stupid Facebook posts, massive consequences

Shoot a selfie with you and a co-worker's adorable young son in the background and then post it on Facebook. screwing up your life, and it's what happened to Atlanta-area marketing exec Gerod Roth in recent weeks.

Roth and at least a couple of others lost their jobs and earned the enmity of thousands across the Web in a short period of time.

It's the era of social media shaming. One minute your a low-level person going about your life, the next you're a pariah after posting something stupid, mean or racist. Consequences come fast and furious.