'Madden: The Movie' ramps up anticipation for game's release

Football season is almost upon us.

Meanwhile, #MaddenSeason has already arrived.

EA Sports released "Madden: The Movie" for its highly anticipated game on Friday. The nearly 5-minute long clip features acting from some of the NFL's best players: the Steelers' Antonio Brown, the Falcons' Julio Jones, the 49ers' Colin Kaepernick and the Patriots' Rob Gronkowski.

Newly hired Buffalo Bills head coach Rex Ryan is also in it, along with Dave Franco and Christopher Mintz-Plasse. Absent is Madden 16 cover (and New York Giants) star Odell Beckham Jr.

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Is it extravagant? Yes.

Is it over the top? Arguably.

Is it on sale yet? No, the game will be released Tuesday.

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