On Tuesday, April 4, several Atlanta businesses will be participating in Equal Pay Day to raise awareness for the gender pay gap.

According to the Bureau of Labor Statistics, women in the U.S. working full-time and salaried jobs in 2015 earned approximately 20 percent less than what men in the same positions earned.

» RELATED: The U.S. doesn’t even crack the top 15 best countries for women

And for working women of color, the gap was even wider when compared to both white men and white women.

In fact, according to the Economic Policy Institute, black and Hispanic women with either full or part-time jobs earn 37 percent less and 46 percent less than men, respectively.

In partnership with LeanIn.org, a nonprofit founded by Facebook COO Sheryl Sandberg that focuses on the advancement of women and addresses gender inequalities worldwide, the Atlanta chapter has invited 12 local businesses to participate in the campaign.

» RELATED: Here are 86 women-owned metro Atlanta restaurants, food businesses

As part of the #20PercentCounts campaign, the companies will be offering 20 percent discounts on everyday purchases “to highlight the negative impact of 20 percent less.”

Atlanta is one of 25 U.S. cities participating.

“This isn’t a women's concern, liberal cause, or political hoax, but a nonpartisan issue imperative to the future and well-being of our nation's health and economic success,” Lean In Atlanta chapter leader Emily

Schwarz wrote on the campaign website.

» RELATED: Georgia among worst for women, ranking shows

Here are all the participating Atlanta businesses:

Read more about the campaign at Leanin.org.

About the Author

Keep Reading

CBS News Atlanta debuted its first newscast at WUPA-TV on Monday, Sept. 15, 2025, featuring Jobina Fortson-Evans as the station's first anchor. (CBS News Atlanta)

Credit: CBS ATLANTA SCREENGRAB

Featured

In this file photo from October 2024, Atlanta Braves outfielder Jorge Soler and teammates react after losing to the San Diego Padres 5-4 in San Diego. The Braves and Soler, who now plays for the Los Angeles Angels, face a lawsuit by a fan injured at a 2021 World Series game at Truist Park in Atlanta. (Jason Getz/AJC)

Credit: Jason.Getz@ajc.com