Tech firm in talks to bring regional HQ
A technology and marketing company plans to establish a major regional headquarters in Atlanta, bringing 225 jobs to the city, Atlanta economic development officials said Thursday.
At their monthly board meeting, Invest Atlanta officials initially described the prospect as a corporate headquarters, and they did not name the company, citing confidentiality agreements and continuing negotiations. The recruitment effort is known internally as “Project Orange.”
Officials later clarified it is a regional hub with jobs being relocated from another location, though the unnamed company does have some operations here.
A formal agreement is not complete, Invest Atlanta President and CEO Brian McGowan said.
But the company has said it intends occupy space in a Buckhead office building, city officials said.
“This is a significant company,” McGowan told the agency’s board.
When asked directly about the company, McGowan declined to identify it.
The company’s main line of business is in marketing and branding, city officials said. Atlanta is competing with several other cities to land the unnamed company.
An announcement could come in the next few weeks.
The potential deal follows another large intown jobs move by a technology firm. The Atlanta Journal-Constitution reported last month health care IT firm Athenahealth was in final talks to move 100 existing jobs from Alpharetta and create hundreds of new jobs at a new operations center in the former City Hall East building, which is being redeveloped as Ponce City Market.
About the Author
J. Scott Trubey is the senior editor over business, climate and environment coverage at The Atlanta Journal-Constitution. He previously served as a business reporter for the AJC covering banking, real estate and economic development. He joined the AJC in 2010.
