Porsche launches short-term access to vehicles in U.S.

If you have a need for speed or just want to surround yourself with luxury, Porsche is launching two on-demand rental programs to make that happen.

Porsche Drive and Porsche Host are pilot programs available for U.S. customers that will allow same-day access to a Porsche sports car.

The programs follow the recent launch of the company’s monthly subscription plan, Porsche Passport.

“We want to offer a choice in how people experience the thrill of driving a Porsche,” said Klaus Zellmer, President and CEO of Porsche Cars North America, Inc. “Our market research shows that consumers want options across a spectrum from access to ownership. The Porsche Drive and Porsche Host pilots are exciting, non-traditional ways to let customers choose how they get behind the wheel of a Porsche.”

A metro Atlanta customer using Porsche Drive will get “white-glove concierge delivery service,” with the vehicle requested being delivered within two hours. This service features hourly - a four-hour minimum, daily, and weekly options for current model cars from all six Porsche model lines, including the 911. Access to specific models will depend upon availability.

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The programs offer drivers access to vehicles worth $47,000 to more than $100,000, even if it’s only for a few hours.

Prices for Porsche Drive start at $269 (+ taxes and fees) for four hours in a Macan, 718 Cayman, or Boxster and up to $2,909 (+ taxes and fees) for weekly usage of a 911.

The program is being delivered by Atlanta-based Clutch Technologies.

The second short-term program, Porsche Host, has been developed by Porsche Digital, Inc. with car-sharing marketplace provider Turo. The Porsche Host program will be available in Los Angeles and San Francisco. Porsche cars in the program are owned by Turo hosts. Customers can book a Porsche from a Porsche Host via the Turo app or website, for periods ranging from one day to a month or longer.

To reserve a Porsche Drive vehicle, visit the website; call 678-831-6291; or email at

Porsche Cars North America is based in Atlanta.



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