Business
Business

McDonald's gets fresh with latest burger testing

By Connie Post
May 13, 2016

McDonald’s wants to find out if consumers prefer fresh hamburger patties to frozen ones.

Testing has been underway at 14 McDonald’s restaurants in the Dallas, Texas area.

The testing has been going on since late 2015. McDonald’s spokesperson Lisa McComb said that the results of the testing are not complete.

Explore>> Read more trending stories

The fresh beef test is part of a larger strategy for the fast-food giant to bolster sales. McDonald’s is testing garlic fries in San Francisco, and a Grand Mac and a single-patty Mac Jr. in some restaurants in the Dallas area as well as in Ohio.

>> McDonald's testing out new menu item

About the Author

Connie Post
More Stories

Keep Reading

Long lines at the Frontier Airlines ticketing counter back up into the walk way at Hartsfield-Jackson International Airport. Friday, November 21, 2025 (Ben Hendren for the AJC)

Credit: Ben Hendren

Live airport security wait times and today’s trends

The AJC gathers real-time wait-time data from the Hartsfield-Jackson Atlanta International Airport to show what security lines look like right now.

17m ago

Microsoft’s newest AI ‘superfactory’ opens at sprawling Fayetteville campus

One of the largest data center campuses under construction in Georgia has its first operational tenant, and it’s one of the most recognizable names in technology.

In the market for a luxury vehicle? You might reconsider Lincoln.

The definition of “luxury” has shifted. It’s no longer just a softer ride with more chrome and gadgets; the real battle now is over experience. Lincoln is leaning in.

The Latest

The 2025 Navigator is the flagship vehicle of the Lincoln brand. (Tyler Gourley/Lincoln/TNS)

Credit: TNS

In the market for a luxury vehicle? You might reconsider Lincoln.

Beyond the odometer: What matters most in a used car

Why your car’s safety tech needs maintenance, too

Featured

Tracy Woodard from InTown Cares (left) and Lauren Hopper from Mercy Care organization work with residents at the Copperton Street encampment in August 2024. (Miguel Martinez / AJC)

Credit: Miguel Martinez

‘Worst nightmares come true.’ Atlanta confronts shift in homelessness funding.

Trump’s overhaul threatens permanent housing for an estimated 600 Atlanta households and 170,000 people nationwide, advocates warn.

Microsoft’s newest AI ‘superfactory’ opens at sprawling Fayetteville campus

One of the largest data center campuses under construction in Georgia has its first operational tenant, and it’s one of the most recognizable names in technology.

Atlanta officials quietly rebrand city’s DEI office

The city of Atlanta office overseeing diversity, equity and inclusion is getting a rebrand amid assaults at the federal level on such initiatives.