Michael Fletcher has been named director of sales and marketing for The Westin Peachtree Plaza, one of the nation's tallest hotels. Fletcher, who has 28 years of experience in the industry, first worked with the Westin Peachtree in 1983 as the northeast and midwest corporation sales manager. Most recently, he has been director of hotel sales for the Atlanta Marriott Marquis, the city's largest hotel by number of rooms.