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Business

Delta sponsors Masters Tournament

By
Oct 10, 2017

Delta Air Lines will become a major sponsor of the Masters Tournament starting in 2018.

The Atlanta-based carrier will be an international partner of the tournament, along with UPS and Rolex.

Delta CEO Ed Bastian said in a written statement that the deal will help the airline grow its brand with global customers.

The company plans to promote the Masters partnership with advertising and social media, along with “exclusive hospitality experiences” for “key Delta partners and customers.”

The 2018 Masters Tournament will be held April 2-8 in Augusta.

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As business team lead, Kelly Yamanouchi edits and writes business stories. She graduated from Harvard and has a master's degree from Northwestern.

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