Coca-Cola set to unveil Super Bowl ads

Atlanta-based Coca-Cola Co. is getting set to unveil new Super Bowl commercials for the media this week.

The AJC is told the ads will be presented as part of a broader marketing program designed to invite people to help Boys & Girls Clubs of America.

On Wednesday, Katie Bayne, Coca-Cola's chief marketing officer, is scheduled to discuss the company's commercials and a "special online partnership" with Facebook.

About the Author

Jeremiah Mcwilliams

Holidays to be merry for Atlanta retailers. But forecasts show class split.

U.S. shoppers are expected to spend more this holiday shopping season than last year. That's expected to be powered by higher-income families.

1h ago

The AJC Interview: Rivian CEO RJ Scaringe on the EV maker and its future

The CEO told the AJC editorial board that the need to ramp up production is why Georgia is such a critical part of Rivian’s plan to rival Tesla.

‘Big, beautiful bill’ passage dims outlook for Georgia’s clean energy sectors

Georgia has been one of the top states for solar and electric vehicle manufacturing investment. Some warn that's at risk after passage of the "one big, beautiful bill."

The Latest

Credit: TNS

In the market for a luxury vehicle? You might reconsider Lincoln.

Beyond the odometer: What matters most in a used car

Why your car’s safety tech needs maintenance, too

Featured

Credit: Arvin Temkar/AJC

Analysts warn Georgia Power bills will rise if PSC approves data center buildout

Analysts are warning Georgia Power's residential customers could see monthly bills jump $20 or more if state regulators approve the company's planned data center expansion.

GHSA suspends 39 Gainesville football players for brawl that ended playoff game

The Gainesville-Brunswick game was discontinued with 1:57 left in the third quarter when the fight began. Gainesville was leading 42-0.

Here’s when metro Atlanta interstates will be busiest this holiday week

Experts say more than 2 million Peach State residents will travel by car for Thanksgiving.