North American Properties, owner of newly opened north metro Atlanta shopping destination Avalon, said it is encouraging its shopping centers to remain closed on Thanksgiving.

As retail operators race to open their doors earlier and earlier on the holiday, a handful like Cincinnati-based North American Properties, say the holidays is about families, not commerce.

“It’s not about desperately squeezing every last dollar out of consumers,” said Mark Toro, managing partner of the mixed-use developer. “We cater to a clientele that is willing to wait a day to get their shopping fix in favor of the opportunity to create memorable and remarkable holiday experiences with family and friends.”

North American Properties, which also manages Midtown’s Atlantic Station, sent out a memorandum Monday to 130 retailers asking them to “strongly consider” closing on Thanksgiving.

Retailers such as Nordstrom, Costco, T.J. Maxx and Barnes & Noble plan to keep their doors shut on the holiday and wait for Black Friday to attract shoppers. Stores opening on Thanksgiving include Target, Macy’s, Best Buy and Walmart.

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Travelers are seen checking in at the North Terminal at Hartsfield-Jackson Atlanta International Airport on Monday, Nov. 10, 2025. The airport experienced hundreds of flight cancellations over the weekend as the ongoing government shutdown continues to disrupt the aviation industry nationwide. (Miguel Martinez/AJC)

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