Atlanta-based Allconnect Inc., a company that connects consumers to essential home services, said it has acquired Texas-based online marketer WhiteFence Inc., which provides similar services. Financial terms were not disclosed.

Allconnect said it will be able to expand services with WhiteFence’s digital capabilities, technology platform and staff talent.

“Joining with WhiteFence provides us with the tools to fuel growth opportunities for our partners and expand the channels that introduce their services and products to consumers,” Allconnect CEO Mark Miller said.

Allconnect helps customers find cable and satellite TV and high-speed Internet service providers, and utilities that provide gas and electricity.

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