Business

Suggest slogans for scandal-plagued DeKalb? Marketing genius!

By Matt Kempner
Oct 9, 2015

DeKalb County’s interim CEO Lee May inspired us when he described findings of a county-commissioned report on corruption and waste as “laughable.”

What if DeKalb uses humor to embrace what has become an abundant county resource? DeKalb needs a new county slogan (because the scandals are threatening to chase off jobs). Here are suggestions some friends and I came up with:

“Culture of Corruption? Perhaps, but at least we have culture”

Clouds in the morning light partially obscure a radio tower atop Stone Mountain after a night of heavy rainfall across much of the metro area, Wednesday, May 27, 2015, in Stone Mountain, Ga. Forecasters called for another night of unsettled weather with a 70 percent chance of rain for both Wednesday and Thursday, with high temperatures in the low 80s. David Tulis / AJC Special
Clouds in the morning light partially obscure a radio tower atop Stone Mountain after a night of heavy rainfall across much of the metro area, Wednesday, May 27, 2015, in Stone Mountain, Ga. Forecasters called for another night of unsettled weather with a 70 percent chance of rain for both Wednesday and Thursday, with high temperatures in the low 80s. David Tulis / AJC Special

Photo illustration. Chuck Blevins / AJC Special

“DeKalb … a live, work and pay-to-play community”

“DeKalb: Where government leaders serve … time.”

“Welcome to DeKalb: Where it’s so easy to do business it’s criminal.”

“The county too busy to stay out of jail.”

“What happens in DeKalb stays in the courts”

Have a slogan to suggest for DeKalb? Submit yours on Twitter or Instagram with hashtag #dekalbslogan

View entries at ajc.com/dekalb-slogans

And check out how DeKalb's scandals risk biting into local economic hopes, in the latest Unofficial Business column on myAJC.com

About the Author

Matt Kempner is an award-winning journalist who seeks out intriguing twists about people and subjects beyond what the AJC might typically cover. A former columnist and editor, his past assignments have included business investigations, energy, the economy, entrepreneurs, big business, consumer spending, politics, government and the environment.

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