The big transition moments in life — getting a home, having a baby, watching the last of the kids move out — are like ringing a dinner bell for Atlanta businesses that think they have a new chance to snag us as customers.

If only it were so easy. One new empty nester keeps stumbling upon signs of the social and financial changes he'll face just by looking in the pantry, sorting laundry and getting in the car. It turns out having more time once the kids are gone is only part of the equation and may not be enough to put us on a buying binge.

Check out some of the unexpected twists in Matt Kempner's latest Unofficial Business column on myAJC.com.

Bird's nest. (Robert Cauvel / AJC)
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Bird's nest.
(Robert Cauvel / AJC)

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Hire Heroes USA gives free one-on-one career coaching to veterans and service members leaving the military. (Courtesy of Hire Heroes USA)

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In this file photo from October 2024, Atlanta Braves outfielder Jorge Soler and teammates react after losing to the San Diego Padres 5-4 in San Diego. The Braves and Soler, who now plays for the Los Angeles Angels, face a lawsuit by a fan injured at a 2021 World Series game at Truist Park in Atlanta. (Jason Getz/AJC)

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