Mayor Kasim Reed, the city of Atlanta Law Department, Atlanta Police Department, and Office of Entertainment launchedf the city’s first campaign to end sexual assault Thursday.
The campaign, “Take a Stand,” will offer resources to both women and men on how to guard their personal safety or get help quickly in the event of an emergency.
“Take a Stand” features a 25-minute film about sexual assault and prevention as well as public service announcements featuring celebrity advocates for rape prevention. Offiials have compiled a list of tips and resources to assist women and men in preventing assault.
Smartphone apps Uber and Circle of 6 have signed on as partners of the initiative and offer their tools as resources for assault prevention and safety. Uber is offering $20 off a user’s first ride with the code ‘CityofAtlanta’ to support the campaign.
“Sexual violence is an affront to human dignity and a crime no matter where it occurs,” said Mayor Reed. “I’d like to ask all Atlanta citizens to join me in this critical effort.”
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