A star was born at Sunday night's Golden Globes – at least on social media.
As celebrities hit the red carpet before the awards show, a woman holding Fiji water bottles made appearances in several photos, sharing the spotlight with Idris Elba, Heidi Klum, Jim Carrey, Alyssa Milano, Richard Madden and other stars.
Meme-worthy snapshots of the model, affectionately dubbed #FijiWaterGirl on Twitter, quickly went viral.
People magazine identified the woman as Kelleth Cuthbert, a model and Fiji "brand ambassador," a company spokesperson told BuzzFeed.
She appeared to embrace her viral fame, sharing an Instagram photo with the hashtag she inspired.