Mocking real estate ad upsets working moms
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A real estate ad has working moms fuming. The ad was sent last week to hundreds of homes in Snoqualmie Ridge.
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The ad was sent by Costello and Costello Real Estate Group of Issaquah.
The ad shows Chase and Jeffrey Costello on one side dressed in suits, a mother with three children on the other. The mother with three children is tied up, while a daughter paints her face.There is a baby sitting on the floor with a colander on her head, and a duck standing in the disheveled room.
The wording on the ad says "Part Time Agent" next to the woman and her children, and "Full Time Professionals" underneath the Costellos are dressed in suits.
On the flip side, the ad lists what the Costellos can provide balanced against what the woman can offer. For the woman with three children it says, "Available at THEIR convenience not yours".
The ad is getting blasted all over Facebook.
The Costellos are feeling the heat. They posted an apology on their Facebook page.
The Costello Team would like to apologize for our last marketing piece and we take full responsibility for it. We have...
Posted by Costello & Costello Real Estate on Monday, September 14, 2015
