Atlanta-based Hooters of America said it is adding appetizers and beverages at half price for late-night customers, available at 10 p.m. until closing.
Hooters said it is also adding new salads, sandwiches and seafood dishes to its main menu.
The company, which has 355 restaurants across the country, is also launching a new “Rave” marketing campaign with billboards and a national TV commercial to promote the changes.
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