Business

Coca-Cola sells its stake in another major bottler. This one is in the U.S.

The Atlanta beverage giant has reduced its bottling investments over many years.
A bottle of Coke-Cola is pulled for a quality control test at a Coco-Cola bottling plant on February 10, 2017 in Salt Lake City, Utah. Current Coke president James Quincey will become CEO on May 1. (Photo by George Frey/Getty Images)
A bottle of Coke-Cola is pulled for a quality control test at a Coco-Cola bottling plant on February 10, 2017 in Salt Lake City, Utah. Current Coke president James Quincey will become CEO on May 1. (Photo by George Frey/Getty Images)
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Weeks after announcing it will sell a majority stake in its biggest bottler in Africa, Coca-Cola has sold its holdings in a major domestic bottling partner.

Coca-Cola last week said it sold its minority stake in its largest U.S. bottler, a deal valued at about $2.4 billion.

The Atlanta beverage company on Nov. 7 said its subsidiary sold all outstanding shares of Coca-Cola Consolidated, a Charlotte-based bottler that serves about 60 million consumers.

The bottler makes, sells and distributes about 300 Coca-Cola brands and flavors across 14 states and the District of Columbia.

Coca-Cola had owned 24.4% of the bottler’s shares, according to a May proxy statement from Coca-Cola Consolidated.

“Coca-Cola Consolidated has been a valued strategic partner for well over a century,” Henrique Braun, Coca-Cola chief operating officer, said in a news release. With the transaction, Coca-Cola also relinquishes its seat on the bottler’s board of directors.

The transaction signals the end of an era in which Coca-Cola kept a stake in key bottlers to have a voice in how they operated, said Duane Stanford, editor and publisher of trade publication Beverage Digest.

“It’s a sign they are comfortable with the bottler governance system they have built for the past 15 years,” he said.

Coca-Cola headquarters. Ben Gray/AJC file
Coca-Cola headquarters. Ben Gray/AJC file

For years, Coca-Cola has reduced its involvement in bottling, a capital-intensive part of its business. The company focuses on brand development and selling syrup and concentrate. Its bottlers produce and distribute the drinks in the markets they serve.

The Coca-Cola Consolidated transaction is “a strong signal of our mutual confidence in the long-term health of the U.S. Coca-Cola system,” J. Frank Harrison III, chairman and CEO of Coca-Cola Consolidated, said in the release.

It might have been a prime time for Coca-Cola to sell, Stanford added. Coca-Cola Consolidated’s share prices are near historic highs in what’s been a volatile year for the stock market because of global trade wars and the rapid rise of artificial intelligence.

Coca-Cola Consolidated paid $127 per share for 18.8 million shares of common stock owned by the Coca-Cola subsidiary, according to the release.

Shares of Coca-Cola Consolidated were trading at more than $142 as of midday Monday.

It’s not clear what Coca-Cola intends to do with the proceeds.

Coca-Cola announced another big deal last month.

The beverage company said it will sell a majority stake in Africa’s largest Coca-Cola bottler, a transaction valued at about $2.6 billion. Another large Coca-Cola bottler, Switzerland-based Coca-Cola HBC, will buy the 75% stake in Coca-Cola Beverages Africa.

In 2024, Coca-Cola said its bottling investments made up 13% of its net revenue, down from 52% in 2015. When the Africa deal closes, the company expects bottling investments to represent about 5% of its net revenue.

“We now have a system that is super capable and set up to drive growth well into the future,” James Quincey, Coca-Cola chairman and CEO, said last month during an earnings call, when talking about reducing its bottling investments.

About the Author

Amy Wenk is the consumer brands reporter for the AJC.

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