Let your imagination run wild at Atlanta’s new LEGO Discovery Center

Get ready, builders! Spring has arrived and brought a new adventure — the grand opening of North America’s first next-generation LEGO Discovery Center!

On Friday, March 31, families in Atlanta and the southeast will have the chance to experience the $5 million renovation and all the new and exciting experiences it offers. The immersive center features over 35,000 square feet, an interactive MINILAND, masterclasses, creative workshops, a 4D Cinema, and so much more — your imagination will run wild.

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“We are so excited that the U.S.A. is going to be the home to the series of next generation LEGO Discovery Centers. Following the highly successful Brussels attraction launch in Belgium in Europe, it’s great that our guests in North America are going to be next to experience the brand-new look and design of LEGO Discovery Centers,” Scott Maupin, divisional director at Merlin Entertainments, said in a press release.

New featured zones at LEGO Discovery Center include:

• Spaceship Build & Scan: The countdown to liftoff is on! Design and build your own LEGO spaceship with this new zone, and then strap yourself in for an incredible journey through the digital universe.
• Build Adventures: This dedicated play area is designed to let your imagination run wild and put your building skills to the test. Anything is possible with LEGO bricks, from a drive through the desert to jumping over a crocodile in the jungle.
• DUPLO Park: Meet a roaring dinosaur, take on the big construction challenge, solve puzzles and play in the brick pits. It’s the perfect place for families to learn and play together.
• Minifigure Creator: Create your own unique Minifigure with a billion different LEGO heads, bodies, legs, and more to choose from; the possibilities are endless!