Business

Coke partnership with Atlanta Braves a long tradition

By Leon Stafford
April 6, 2016

Coca-Cola's agreement Monday to continue as the Atlanta Braves non-alcoholic beverage of choice is part of a long tradition between the team and the beverage giant.

Ted Ryan, director of Heritage Communications for Atlanta-based Coke, said the team and Coke have been partners since the days when the Braves were a team in Boston and came to be known as the “Miracle Braves.”

The two stuck together through the team’s move to Milwaukee and eventually to Atlanta in 1966.

About the Author

Leon Stafford covers south metro government

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