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According to  GeekWire, SwanLuv CEO Scott Avy says that while he hopes no couples get divorced, statistics suggest otherwise. He's confident that enough couples who receive the loan will eventually break up and make the company profitable over time.

The company plans on making marriage counseling available to the chosen couples.

Editor's note: In Feb. 2016, the company announced it was abandoning the loan concept and switching to a crowdfunding platform.

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Cooling towers for Units 4 and 3 are seen at Plant Vogtle, operated by Georgia Power Co., in east Georgia's Burke County near Waynesboro, on Wednesday, May 29, 2024. (Arvin Temkar/AJC)

Credit: Arvin Temkar/AJC