King of Pops has the Atlanta frozen pops market cornered, and now its trying to connect customers with some of their other favorite local products.

King of Crops Farm Stand, a mini farmers market, is set to open tomorrow in Ponce City Market , in the space across from the King of Pops stand , in between Strippagio and Bitters 18.21.

Courtesy of King of Pops

Credit: Yvonne Zusel

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Credit: Yvonne Zusel

The concept is "like a bridge between Whole Food and a farmers market," said Steven Carse, who co-owns King of Pops with his brother, Nick. The products being offered are "the best of the best in local producers," Carse said, but still allows customers to get the stories behind the products they're buying.

The venture, which is being launched along with Cory Mosser of Natural Born Tillers, will feature products from local vendors including King of Pops' farm King of Crops; Timpson Creek Farm, Woodland Gardens, Pine Street Market , Decimal Place Farm, Doux South, Banner Butter and Pure Bliss Granola.

Courtesy of King of Pops

Credit: Yvonne Zusel

icon to expand image

Credit: Yvonne Zusel

Carse said King of Crops Farm Stand, which will will operate from 10 a.m.-9 p.m. Monday-Saturday and 12:30-8 p.m. Sunday, will complement the existing Tuesday Ponce City Farmers Market .

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