Donald Trump is returning to Georgia the day before the state's March 1 primary.

The Republican frontrunner's campaign announced Saturday he would headline a rally at Valdosta State University on Feb. 29 at 6 p.m. It will be his fourth campaign stop in Georgia: He has hit events in Norcross, Macon and drew more than 6,300 people Sunday to a rally in Atlanta.

The Valdosta rally makes strategic sense for the Trump campaign. He will not only draw attention from Georgia media markets before the state’s vote, but also several media markets in Florida, which votes on March 15.