The Super Bowl will be played in Mercedes-Benz Stadium, and now the title car company has paired with Ludacris for more branding opportunities.

The Atlanta rapper/actor – who happens to own a Mercedes-Benz – will star in a 60-second Super Bowl commercial for the company’s new A-Class vehicle.

On Wednesday, Ludacris and Mercedes-Benz took another step in their collaboration when Mr. “Southern Hospitality” visited Ron Clark Academy and presented two young students with tickets to the Feb. 3 football game.

The middle school in southeast Atlanta is known for using music and dance as teaching techniques.

Ludacris is also slated to headline the first night of the Bud Light Super Bowl Music Fest on Jan. 31 at State Farm Arena. He'll be joined by Migos, Lil Yachty, Lil Baby, Lil Jon and more. For ticket information, click here. 

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Greg Street (center), hip-hop DJ and radio personality, takes a selfie with fans Melinda Bailey (left) and Janice Bonner at Hobnob Neighborhood Tavern before an Atlanta Falcons pep rally at Atlantic Station, Friday, September 5, 2025, in Atlanta. (Hyosub Shin/AJC)

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