A man who was hit and killed on train tracks Tuesday afternoon has been identified as personal trainer and YouTuber Achilles "Travis" Williams.

Williams, 30, was struck by a train around 4 p.m., according to the Fulton County Medical Examiner's Office. He was pronounced dead at the scene, investigators said.

The Norfolk Southern train was unable to stop in time, the company has previously said. The company said the train sounded its horn, but that Williams did not move. Investigators told reporters that "Williams and a friend were shooting a video" just before the accident — Williams was jumping rope.

Officials said the exact circumstances of the accident are still under investigation. Reports of a second person injured on the scene could not be immediately confirmed.

A fundraising page has been set up to help cover Williams' funeral costs. As of this writing, more than $27,000 has been raised out of a $50,000 goal.

Williams' death comes after a similar accident in January that claimed the life of bodybuilder and former Bravo star Greg Plitt, who was reportedly killed by a train in California while trying to outrun it for a fitness video.

"Travis was truly one of a kind and his legacy of helping and loving others will continue," according to the memorial page. "The funds raised will pay for his funeral expenses as well as support his daughter and A to Z non profit foundation he leaves behind.

"As Travis would say 'It's never too late or to early to start living the life you always wanted to live.'"

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