I'll be the first to admit I don't quite understand meandering around town searching for those cute cartoon critters we call Pokemon.

And so I was surprised to learn recently that 40 percent of adults who downloaded “Pokemon Go,” according to data from StartApp, a company that tracks 600 million users for downloads and social usage, are older than my 25-year-old baby girl.

Indeed, “Pokemon Go” is already one of the most popular smartphone apps ever.

But it isn’t a new thing, said Shira Chess, an assistant professor of media arts at the University of Georgia.

About the Author

Featured

Lt. Gov. Burt Jones — pictured at an August rally in Peachtree City that also featured Vice President JD Vance — appears to have scored another legal victory over gubernatorial rival Attorney General Chris Carr in their battle over campaign finance issues. (Arvin Temkar/AJC 2025)

Credit: Arvin Temkar / AJC