John Stupka, founder of Blue Med Center, gives William Davis a fashionable ride during last year's show. HANDOUT

Fashion and fundraising: Bert’s Big Adventure benefit show at Avalon

The annual “Noon to Night” celebrity fashion show benefiting Bert’s Big Adventure will be held from 6 p.m. to 10 p.m. Sept. 14 at Avalon  in Alpharetta.

Avalon Boulevard will be transformed into a blue-carpeted runway with fashions from local retailers  and modeled by celebrities and Bert’s Big Adventure children.

 The event starts with a cocktail reception including light fare from Avalon’s restaurants followed by a fashion show featuring more than 100 looks hand-picked by Avalon’s shops . CNN’s Christi Paul and Kristin Klingshirn of “The Bert Show” will  emcee the event. There will be a live auction at 7:30 p.m. The fashion show begins at 8 p.m.


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There will also be a special guest appearance by Bert Weiss, host of “The Bert Show” and founder of  the nonprofit Bert’s Big Adventure. Following the show, guests are invited to stay for an after party featuring a disc jockey.

Tickets are $50, which includes beer, wine and signature cocktails along with bites from favorite Avalon eateries. VIP tickets, which guarantee front row seats and special pre-show and after parties, are available for $150

Proceeds from the event will help provide an all expenses-paid, five-day trip to Walt Disney World for children with chronic and terminal illnesses and their families through Bert’s Big Adventure.

Last year, Noon to Night raised more than $50,000 for the charity. 

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