Best. Quarter. Ever.
That’s what Fox News had in terms of cable ratings, according to Nielsen Media Research. The network captured its largest average total day audience – 1.30 million total – in its 14-year-history.
In contrast, its rival, Atlanta-based CNN, saw the largest ratings drop – double digits – from the first quarter a year ago, figures show.
CNN drew in 507,000 viewers, according to research data supplied by the network. But the cable network continued to slip in the key advertising area of prime time.
The network’s triple-play prime time lineup of Campbell Brown, Larry King and Anderson Cooper shed viewers, particularly in the 25-to-54 age demographic, with Brown and King having their lowest-rated quarters ever, figures show.
CNN has continued to make adjustments to its anchor lineup, but not to its prime time programming.
The changes have included creating a new afternoon program for Rick Sanchez and cutting Wolf Blitzer’s “The Situation Room” back by one hour. John King, former host of “State of the Union” on Sundays, now has a new show at 7 p.m. on weekdays. King replaces Lou Dobbs, who announced in November he was leaving the network after nearly 20 years.
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