Avalon hosted Ladies Night Out earlier this month. Now, it's the men's turn.

Head to the mixed-use development for a fun Guy's Night Out from 4 p.m.-9 p.m. on July 27.

Visit the concierge as soon as you arrive for a map of all the deals and a complimentary beer from Reformation Brewery, if you're one of the first 25 men to arrive. If you arrive too late for a free beer from the concierge, don't worry. Peter Millar is offering a complimentary Dixie Vodka signature cocktail to the first 50 customers.

Marlow’s Tavern and Ted’s Montana Grill are selling specialty cocktails and Branch and Barrel are offering craft beers for 50 percent off, too.

In addition to great drinks, various retailers are offering shopping deals during the event.

Here is the full list of discounts and freebies that will be offered during “Guy’s Night Out”:

Aya Med Spa: Complimentary skin care consults, 20 percent off skincare products, and $10 per unit botox

Bonobos: 20 percent off purchase for first time customers

Branch & Barrel: Half off craft draft beers all day

Collegiate Collection: 15 percent off entire purchase

Flywheel: Stop by Flywheel to sign up for a membership and receive an additional free class credit, offer applies to first timers only

J.McLaughlin: $50 gift card raffle and refreshments

Kona Grill: $2 off draft or bottle Lagunitas

L'Occitane: 10 percent off entire purchase, free hand massages and raffle

Marlow's Tavern: Featured specialty cocktail

Marmi: 15 percent off regular priced hand bags for the lady in your life, 10 percent off regular priced shoes, and complimentary beer

Peter Millar: Performance Polo raffle, complimentary Dixie Vodka signature cocktails, Peter Millar shopping bag with koozie available for the first 50 shoppers

Ted's Montana Grill: Featured specialty cocktail

Tommy Bahama: Raffle for a complete men's ensemble

Van Michael Salon: Receive free gift with purchase of $50 or more, 50 percent off brow wax and complimentary color/cut consultation

Vineyard Vines: 20 percent off entire purchase

Learn more about the event that will encourage men to enjoy some quality "bro time," according to a press release, at experienceavalon.com.