Atlanta native Storm Reid announces new shoe collaboration with Stephen Curry
Storm Reid is a talented actress and now, she can add shoe designer to her growing resume.
The Atlanta native collaborated with Golden State Warriors player Stephen Curry and Under Armour to design a version of the NBA star’s shoe. It’s called the Curry 7 Bamazing colorway, with Bamazing being the name of Reid’s foundation.
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“I launched my Bamazing initiative with a goal to encourage young girls that they are truly capable of anything,” Reid said in a press release. “They can and should be themselves, perfectly imperfect! I think it's so important to uplift and celebrate women in order for us all to continue to thrive. I appreciate both Stephen and Under Armour teaming up with me to help spread these messages to girls everywhere.”
The shoe, which Reid announced on her Instagram page, was released on March 6, ahead of International Women’s Day on March 8. The footwear supports opportunities for young women to achieve their goals in part through the the annual International Women's Day scholarship. Curry and his wife, Ayesha Curry, launched the scholarship in 2019 through their Eat. Learn. Play. Foundation and Under Armour. In 2020, the organizations are boosting their scholarship offer from one to four $30,000 awards.
“I am continuing my commitment to providing a platform to empower young women in partnership with my team at Under Armour,” said Stephen Curry in a news release. “We will deliver the Curry 7 Bamazing colorway for International Women's Day 2020, which Storm helped to inspire, adding her own design touches to the sockliner with Bamazing branding and words of encouragement such as Btrue and Bbrave. Best of all, this Curry 7 colorway celebrates young women who inspire and supports their dreams through higher education scholarships.”
The new Curry 7 shoe is now available for $140 at UA.com, UA Brand Houses and at select stores.
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