Snapchat is the social media platform of choice for younger users but no one else can figure it out, it seems. It wants to fix that.

In an earnings report, CEO Evan Spiegel was pretty straightforward:

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Fulton County District Attorney Fani Willis testifies before a state Senate committee at the Capitol in Atlanta on Wednesday, Dec. 17, 2025. (Arvin Temkar/AJC)

Credit: Arvin Temkar/AJC