Calling all cocktail and
mocktail enthusiasts: Serve this summer's most buzzworthy drinks using
the 7UP Digital Bartender, a new mobile website from the versatile
soft drink. The ultimate drink-crafting tool makes it easy to pour
beverages worthy of a cocktail connoisseur from the comfort of your
own home. Or tap the 7UP Digital Bartender to impress at your next
backyard barbecue or summer soiree. All you need is a smartphone, a
glass and ice to get mixing.
The 7UP Digital Bartender mobile tool shows you how to pour more than
30 custom drink recipes with tips from any smartphone. Easy-to-follow
visuals and videos provide step-by-step directions, and measuring the
perfect pour is as simple as sizing the in-screen graphic to match the
size of your glass. With just a few taps on a mobile device, you can
be sipping on quality drinks of your own selection. To use the 7UP
Digital Bartender, visit 7up.com/digitalbartender on your mobile
device.
"The Digital Bartender showcases 7UP's versatility as a staple
ingredient in classic cocktails and mocktails, and it is a tool we
expect to build on throughout the year as we introduce new mixes,"
said Kevin Brandvold, director of marketing for 7UP. "No matter your
drink preference, there is a recipe for you, whether you're
entertaining a large group or relaxing by the pool this summer."
All 7UP Digital Bartender recipes can be made with simple ingredients.
The mobile site includes 30 unique cocktail and mocktail recipes
developed by professionals, including takes on classics like a
Manhattan or mojito and brand-new cocktails like the 7UP Side-Down
Cake. More recipes will be added throughout the year.
To get mixing with the 7UP Digital Bartender, visit
7up.com/digitalbartender on any smartphone device (mobile only). Users
must be at least 21 years of age to drink alcoholic beverages. Please
drink responsibly.
ABOUT 7UP 7UP is one of many flavorful brands in the beverage
portfolio of Dr Pepper Snapple Group (NYSE: DPS). A favorite since
1929, 7UP is THE UNCOLA. 7UP is available in Regular, 10 calorie, Diet
and Cherry varieties. DPS is a leading producer of flavored beverages,
marketing 50-plus beverage brands across North America and the
Caribbean. For more information, visit 7UP.com or DrPepperSnapple.com.
For the brand's latest news and updates, follow 7UP at
Facebook.com/7UP or Twitter.com/7UP.
