Ludacris' new project, KidNation, has a simple message for the world: "Get Along."
A new song and video by that name showcases children singing about the importance of love and inclusivity and is the second preview of Luda’s new media project aimed at little ones. (Watch the video below.)
“The message is simple, but needed now more than ever. You tell your kids how important it is to lead with love. Somewhere along the way, we sometimes forget that. We’re going to let the kids remind you,” he said.
In May, Ludacris and KidNation co-founder Sandy Lal, an entertainment attorney and music executive, debuted KidNation with a sing-along video for “Stay Clean,” a song that prompted children to wash their hands during the coronavirus pandemic.
The official launch of KidNation – a hub to educate kids through “smart, yet cool” content – will happen later this year.
Over the weekend, Ludacris, wearing his KidNation T-shirt, joined a peaceful Atlanta protest in memory of George Floyd, the Minnesota man killed in a police encounter on Memorial Day, and also attended a memorial for Floyd in Raeford, North Carolina.
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