Do you ASMR?

Standing for Autonomous Sensory Meridian Response, ASMR is a term used to describe pleasing, tingling sensations experienced through stimuli such as whispering, soft talking, light touches and methodical sounds.

ASMR videos -- of people doing things like making mozzarella sticks, eating sandwiches and baking cakes -- are racking up millions of pageviews on YouTube, and for some, helps improve their focus and reduces pain.

Read AJC food editor Ligaya Figueras' column on ASMR videos , and scroll down to check out some ASMR videos for yourself.

Making nutella crepes

Eating black bean noodles

Making fried chicken

Eating pickles

Making no-bake cheesecake

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Fulton DA Fani Willis (center) with Nathan J. Wade (right), the special prosecutor she hired to manage the Trump case and had a romantic relationship with, at a news conference announcing charges against President-elect Donald Trump and others in Atlanta, Aug. 14, 2023. Georgia’s Supreme Court on Tuesday, Sept. 16, 2025, upheld an appeals court's decision to disqualify Willis from the election interference case against Trump and his allies. (Kenny Holston/New York Times)

Credit: NYT