Roswell is moving to adopt a 3 percent excise tax on the rental of motor vehicles.

The City Council accepted on first reading an ordinance that would create the tax, which could generate about $100,000 in annual revenues, staff said in a report to the council.

Proceeds of the tax could be used to promote industry, trade, commerce and tourism, staff said. They also could fund capital projects related to convention, sports, recreational or public safety facilities, and underwrite maintenance and operating expenses and/or debt service related to these projects.

The tax would be due from a rental entity on or before the 20th of the month. Failure to remit the tax by the due date would result in a 5 percent penalty of the tax then due and interest on the unpaid principal of 1 percent a month. The tax would take effect July 1 if given final approval by the council.

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Ceudy Gutierrez reads a book to her 2-year-old son, Matias, at their home in Buford, GA, on Tuesday, Nov. 18, 2025. Ceudy Gutierrez is struggling to make ends meet for herself and her three young kids following her husband’s ICE arrest earlier this fall. (Miguel Martinez/ AJC)

Credit: Miguel Martinez-Jimenez