Millennials, a formidable economic segment that tends to get generalized as being self-absorbed and non-caring, are more attuned to corporate social responsibility than some may realize. Our lead column dissects a recent Aflac survey which shows Atlanta millennialS prefer to spend their money with companies and brands with definitive charitable strategies. The companion column outlines ways individuals can plan and budget for philanthropy.

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Carleigh Knight (left) and her sister, Natalie Rogovin, look at Christmas ornaments while shopping at Kudzu Antiques + Modern in Decatur on Tuesday, Nov. 25, 2025. (Natrice Miller/AJC)

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