Travis Scott’s participation in the upcoming Super Bowl halftime show was solidified only after the NFL agreed to make a $500,000 donation to Dream Corps, a non-profit organization that confronts social justice issues.
The Houston rapper received pushback from peers including Meek Mill and Jay-Z when his name was first attached to perform with Maroon 5. But Scott negotiated with the NFL to support the organization founded by Van Jones in 2014.
“I back anyone who takes a stand for what they believe in. I know being an artist that it’s in my power to inspire. So before confirming the Super Bowl Halftime performance, I made sure to partner with the NFL on this important donation. I am proud to support Dream Corps and the work they do that will hopefully inspire and promote change,” Scott said in a statement.
The donation is part of the NFL’s “Inspire Change” program, announced last week.
The Sunday unveiling of the official halftime lineup for the Atlanta Super Bowl – Maroon 5, Scott and hometown favorite Big Boi – arrived months later than usual, owing to the difficulty the NFL had this year finding top name talent to perform.
Several artists including Jay-Z, Pink and Rihanna adamantly refused to consider playing the 12-15-minute show in solidarity with former NFL quarterback Colin Kaepernick.
The Super Bowl takes place Feb. 3 at Mercedes-Benz Stadium.