True Food Kitchen now open in Alpharetta

Unbeetable Burger at True Food Kitchen

Credit: Debby Wolvos

Credit: Debby Wolvos

Unbeetable Burger at True Food Kitchen

A popular restaurant with a health conscious menu opened its second metro Atlanta location today.

Phoenix-based True Food Kitchen debuted at Alpharetta mixed-use development Avalon, on the west end across from Crate & Barrel.

The first Atlanta True Food Kitchen opened at Lenox Square in 2014. The restaurant was previously part of Fox Restaurant Concepts, which also owns Flower Child and Zinburger, among other eateries.

The menu implements the teachings of health and lifestyle guru Dr. Andrew Weil, a partner in the restaurant group, and caters to nearly every food preference with a variety of gluten-free, organic, vegetarian and vegan options. The restaurant also serves fresh juices, organic teas and other natural drinks.

Menu offerings rotate seasonally, with signature dishes including Spaghetti Squash Casserole, Tuscan Kale Salad, Steak Tacos and the “Inside Out” Quinoa Burger. The Alpharetta restaurant will open with lunch, dinner and weekend brunch featuring a lineup of new fall dishes including the Roasted Beet and Goat Cheese Flatbread starter, Butternut Squash Pizza and Thai Coconut Sea Bass entree.

The kids menu features dishes including the Almond Butter, Banana & Apple Sandwich, Mozzarella and Organic Tomato pizza and Chicken Teriyaki Bowl.

Butternut Squash Pizza at True Food Kitchen

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The restaurant’s beverage selection will feature pressed juices, organic teas and drinks such as the seasonal Sparkling Prickly Pear Tisane, Hangover Rx and Kale Aid, as well as a seasonal lineup of wine, beer and cocktails.

True Food Kitchen CEO Christine Barone said grab-and-go items will also be available to “accommodate people’s on the go lifestyles.”

The new location will feature approximately 6,722 square feet of indoor and outdoor dining space, including a covered patio,dining room and open kitchen. Design elements include natural woods and locally-inspired artwork. Eco-friendly materials will be utilized throughout the restaurant, such as hardwood floors and dining chairs made of recycled soda bottles.

Barone said Avalon was a logical choice for a second metro Atlanta True Food location.

“We go where guests ask us to come,” she said. “We had a number of requests for Alpharetta, with people saying, ‘I love going to your Atlanta location, but I wish there was one closer to home.’”

She said that while each True Food Kitchen is similar in terms of their culinary offerings, “we never take a cookie cutter approaches to our spaces. We’re always thoughtful about artwork and design. Each restaurant really fits its community well.”

As for future local True Food locations, Barone said the plan is to “see how it goes” in Alpharetta, with an eye toward future expansion as the market dictates.

Founded in 2008, True Food Kitchen has 29 locations in 13 states including California, Texas, Arizona, Florida, Colorado, Illinois, Maryland, Tennessee, Virginia and Pennsylvania.

True Food Kitchen Avalon will be open from 11 a.m.-10 p.m. Monday-Thursday 11 a.m.-11 p.m. Friday, 10 a.m.-11 p.m. Saturday and 10 a.m.-9 p.m. Sunday. Brunch will be served from 10 a.m.-3 p.m. Saturdays and Sundays.

2140 Avalon Blvd., Alpharetta.


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