Jeni's will open in the center of Avalon Boulevard as part of Avalon's expansion.
The expansion will include several new dining options
, including Rumi's Kitchen, Barleygarden Craft Kitchen and Bar, MF Bar, District 3 and Brine Fish House.
Additional retail businesses include Brooks Brothers, Urban Outfitters and Boogaloos. Office and living space will include The Hotel at Avalon and the Alpharetta Conference Center, which will open in early 2018.