“We have heard from fans who serve Blue Bell ice cream at their weddings in place of the traditional cake. Now you can have both,” said Jenny Van Dorf, Blue Bell public relations manager.
The groom’s cake, not as common as wedding cake, is a Southern tradition. The cake is typically displayed near the larger, eye-catching main cake.
“We introduced Groom’s Cake in 2009,” Van Dorf said. “The idea came from an actual groom’s cake one of our employees tasted at a family wedding.”
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