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A 25-foot statue of Jeff Goldblum has been erected in London

London has many fine sights for tourists: There’s London Bridge, the Houses of Parliament, Big Ben, and now … there’s a giant statue of an almost-shirtless Jeff Goldblum.

Yes, you read that correctly. On Wednesday, a huge statue of a the “Jurassic Park” actor appeared on the banks of the River Thames by London’s Tower Bridge. The 25-foot statue depicts Goldblum lounging in black pants and an unbuttoned black shirt in a re-enactment of his iconic and often memed pose from the 1993 dino flick. Rather than a random act of civic generosity, the statue is actually a savvy publicity stunt by Now TV to celebrate the 25th anniversary of the franchise.

» Jeff Goldblum to release his debut jazz album this year

(John Phillips/Getty Images)

Fans of the franchise have gathered on London’s south bank to see the temporary 330 lb installation. Goldblum will remain reclining until July 26.

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No word if the actor has seen the statue yet or knows of its existence.

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