Register now, it's free! |
A daily look at some of the top companies in the state.
From Staff and News Services
Published on: 05/16/08
Coca-Cola Co.
$57.01
+0.83%
Coca-Cola Co., the world's largest soft drink maker, and Cargill Inc. say a natural sweetener from the stevia plant, which grows in Central and South America, is said to be 200 times sweeter than sugar and safe for humans.
Truvia, a brand jointly owned by the companies, will be sold as a tabletop sweetener starting this year and used in beverages by Atlanta-based Coca-Cola, Zanna McFerson, business director for Cargill's health and nutrition unit, said Thursday in an interview.
Coke plans to use Truvia to expand its beverage portfolio, said Dr. Rhona Applebaum, Coke's vice president and chief scientific and regulatory officer, in a conference call with journalists.
But she declined for "competitive reasons" to say when Coke products with Truvia could be introduced.
A panel of five scientists and medical researchers concluded Truvia was safe for commercial sale, said Cargill, which paid for the review.
—- Staff reports and Bloomberg News
Outage in Chicago disrupts ICE
Trading on Intercontinental-Exchange markets was halted for several hours Thursday when the exchange shut down its system because of what it called a power issue.
Power was out for nearly an hour following the emergency shutdown at ICE's primary data center in Chicago at midmorning, spokeswoman Kelly Loeffler said from the exchange's Atlanta headquarters. It took over two more hours before futures markets were up and running again at 2 p.m. EDT.
The outage caused all orders to be suspended.
Loeffler did not provide further details about the cause. The exchange kept customers informed with brief updates on its Web site.
—- Associated Press
Vote for this story!
More on ajc.com
- Bottlers, Coke take a meeting (09/29/2008)
- Apartment of the Week: Cambridge at Buckhead: Spacious design, central location (09/27/2008)
- Ministry looks ahead on 9/11 (09/15/2008)
- Rubbermaid unit gets parents talking online (09/05/2008)
- LOCAL BRIEFS: Hartsfield to defer some spending (09/05/2008)
- Look where customers are talking now (09/05/2008)
- Coke's new chief makes two key moves (09/03/2008)
- Coke's new chief makes two more key moves (09/03/2008)
- Coke testing fountain that dispenses 100 beverages (08/28/2008)
- Dynamics have changed in Atlanta Inc. (08/27/2008)
Inside AJC.COM
Weekend Best Bets
Shhh.... The Dog Whisperer is coming to town. Plus, the Ballet, a bird fair and more!
Holiday Gifts -- Toys
Here are the Top 10 hottest toys your children will be asking for this holiday.
My Style: Tana Heaton
This Fayetteville grandmother mixes old with new and is no stranger to designer shoes.




DEL.ICIO.US





