The 13th Annual Great Southeastern Pen Show is counting on the power of the pen to draw folks this weekend.

Actually, it's one very specific pen: a $13,500 fancy Italian "Four Seasons" fountain pen that will be given away in a drawing at 4 p.m. Sunday at the Atlanta Crowne Plaza Perimeter Northwest.

Special (ENLARGE)

The $13,500 Visconti pen will be given away in a drawing Sunday at the Great Southeastern Pen Show in Atlanta.

If you go Great Southeastern Pen Show Where: Atlanta Crowne Plaza Perimeter Northwest When: Friday through Sunday Hours: Friday noon to 5 p.m., Saturday-Sunday 10 a.m.-5 p.m. For more information, go to http://www.atlantapenshow.com Admission: $7; free for children under 12. Recent headlines: Woodstock family reaches out to storm victims  Cobb vet's license suspended  Burglars with sledgehammers foiled by concrete wall     • Cobb County news

Anyone can enter the drawing by going to the Visconti booth Friday through Sunday, but you must be present at the drawing to win.

The pen is one of 188 world-wide and one of just 30 in the United States.

It is hand-painted using the "maki-e" process of lacquering with natural materials such as abalone, gold dust and jewels. The barrel is square to depict the four seasons. Each pen takes about six months to complete.

"As far as we know, this is the first pen show in history to give away a pen of this price," said Mort Epstein, co-facilitator of the event for sponsor Total Office Products/Total Fine Writing in Smyrna. "We always gave pens valued at $1,000 to $1,800. Most shows are in that price range."

Epstein expects the drawing to attract more than the usual 600 or so pen show visitors.

"I think we're going to get people who are not regular pen collectors," he said.

Total Office Products/Total Fine Writing convinced Dante DelVecchio, president of Visconti, to offer the pen as part of the Florence, Italy-based company's 20th anniversary.

"It took some finesse, but they were generous doing it," Epstein said. "We're one of the largest Visconti dealers in the country, go to all the shows and always had a really good relationship with them."

There will be other drawings for less expensive pens, including a $650 pen hand-painted with dogwoods by Alan Shaw.

About 75 dealers will sell and trade vintage and new pens and accessories. Show visitors also can have their pens repaired or appraised.

The first 100 people through the door Sunday will receive a free Pelikan fountain pen.

There will also be seminars Sunday on pen repair and collectibles as people get ready for the big drawing.

So what do you do if you win a $13,500 pen?

"You can either display it or write with it," Epstein said. "You can grab a bottle of ink, stick the nib in it and write with it, like you would with any other fountain pen."

But you'd probably cry if you lost this one.