Home > Social Butterfly > Archives > 2008 > March > 13 > Entry

Former Motown Records exec launches wine label

IMG_0106.jpg

As former president of Motown Records, Kedar Massenburg has kept some pretty high-profile company, working with a slew of artists like Erykah Badu, D’Angelo, India Arie and Algebra.

But until relatively recently, he’d never had a sip of wine. The reason, the affable Massenburg says, is that he felt intimidated by talk of tannins and vintage years.

Convinced that other African-Americans felt the same way, Massenburg decided to take action. Along with oenologist Jean-Sebastian Robicquet, he has launched the K’orus wine label. The brand, part of Kedar Beverages LLC, held a launch party Saturday at Uptown Lounge.

For info: www.koruswine.com.

IMG_1417.JPG

Carol Williams, from left, Tracy Grimes and Tammie Dunlap at Uptown Lounge.

“I only had my first glass of wine four years ago,” said Massenburg, whose mother and sister live in the Atlanta area. “It was Yellowtail. It was very simple, (the bottle) just said Shiraz. I was always intimidated by wines, didn’t know about pairing wines. I hate to be made to look stupid.”

Today, having educated himself, Massenburg’s a dedicated cab sav man who enjoys a chardonnay as well. His wine label’s motto, he said, reflects his simple delight at uncorking the vino mystique: “Educate, elevate and enjoy.”

IMG_1412.JPG

Russell Simmons, left, and Porshla Coleman at Uptown Lounge.

Saturday’s party coincided with the birthday celebrations of actor Boris Kodjoe and actress Cynthia Bailey. The guest list included Kodjoe’s wife Nicole Ari Parker and Anthony Anderson, Dallas Austin, Jermaine Dupri, E. Lynn Harris, Eriq La Salle, Sanaa Lathan, Wendell Pierce, Lamaan Rucker and Lynn Whitfield.

IMG_1419.JPG

Nina Harris, left, and R&B singer Algebra at Uptown Lounge

Permalink | Comments (0) | Post your comment |

Comments

Commenting is open from 8 a.m. to 5 p.m. M-F

Post a comment



Remember me?

You may use the following formatting:
Bold: **this text will be bolded** = this text will be bolded
Italic: *this text will be italic* = this text will be italic
Link: [text to be linked](http://www.ajc.com) = text to be linked



There will be a delay of up to 5 minutes before your comment appears.


*HTML not allowed in comments. Your e-mail address is required.

 

Sponsored Gallery

Sponsored Living Photo Gallery

Photos by Havertys

Havertys Furniture

At Havertys, livable style and lasting quality come together to make furniture built for life.




Kudzu.com: Mosquitos are breeding.  Ready for the bites?
Today's deal from DealSwarm.com
AJC Breaking News Updates