Black Friday comes early: Amazon launches its Black Friday deals 23 days early

12:55 p.m Thursday, Nov. 2, 2017 Atlanta Life

Feeding Americans’ insatiable appetite for exclusive deals, Amazon has decided not to keep its online shoppers waiting until Black Friday. Instead, the digital shopping juggernaut kicked off its Black Friday deals Nov. 1.

The early launch of Black Friday is a part of Amazon’s “50 Days of Holiday Deals”  campaign, which will encompass deals on toys, electronics, home goods and a variety of hottest gifts.

“Customers shop Amazon year-round for our great prices, unbelievable selection, and free shipping on over 100 million products,”Doug Herrington, Amazon’s senior vice president of North American Retail, said in a statement.

“During the holiday season, customers love to discover great deals and must-have holiday gifts for friends and family.”

Beginning Nov. 8, Prime members will also have access to Amazon Key, the new service that will allow eligible packages to be securely delivered inside their homes while they’re out and about.

Though various discounts and deals will be running between now and the official Black Friday, Amazon listed some initial deals in their release on Nov. 1.

Amazon/AP
This photo provided by Amazon shows models of the Amazon Echo Show. Amazon is giving its voice-enabled Echo speaker a touch screen and video-calling capabilities as it competes with Google's efforts at bringing "smarts" to the home. The new device, called Echo Show, goes on sale on June 28, 2017. Amazon says it's also bringing calling and messaging features to its existing Echo and Echo Dot devices and the Alexa app for phones. (Amazon via AP)

Buy 2 Echo Shows, Save $100 with code SHOW2PACK.

Customers can save up to 30 percent off toys, including

Baby Alive Sweet TearsDropmixTickle Me Elmo .

For more on all the early Black Friday savings, visit amazon.com/blackfriday.

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